Today Black Music Action Coalition (BMAC) announced second edition Raise and promote black employees from dozens of organizations and market leaders (and/or most closely associated Black/urban music, creators and audiences) across multiple categories such as record labels, broadcasters, streaming services, live entertainment and touring, the Recording Academy, and more. mobilized to donate to racial justice initiatives.
“Racism, a 400+ year old disease, cannot be cured in 24 months. BMAC co-founder/co-chair Willie “Prophet” Stiggers writes in the introduction to the scorecard, “Through the reach, power and impact of music, our industry can set a new standard for inclusion, diversity and equality.” and reporting critical changes that increase inclusivity.”
The scorecard evaluates the Recording Academy and bands using a letter rating system from AF in four categories: corporate commitments, partnerships and donations; high level company representation; internal company culture and business practices; and corporate transparency and public accountability. Other sectors of the industry are evaluated at EU scale (perfect for needs) based on the four combined categories.
The results of the second report card, which observed the United States from June 2021 to 2022, showed some signs of improvement in music groups – a few succeeding B and Ace. The only exception was a C-double for Universal Music Group, where the report is featured. It is likely to be a reflection of 2022 being UMG’s first year as a publicly traded company. They also noted the “cultural mistake” of Capitol Music Group in signing and quitting the AI movement. FN Meka, It was described by the coalition as “a digital amalgamation of nearly every Black rap cliché, packaged in a racially ambiguous character, created by a non-Black team and company.”
All of the streaming services listed went “satisfactory” and “excellent” to Amazon Music, “especially compared to Amazon companies” due to its “apparent representation among senior staff and partnerships”. Still, much of the industry – mainly agencies and live entertainment companies – “needs improvement.”
“During the review process for this report, all of the Big Three bands have released some.
version of long-term plans and commitments in various business, people and business areas
culture, as a few digital/streaming service providers (or their corporate parent companies) do,
and most companies continued what they started in 2020.” “However, the business still has sectors that need review (copyrights and publishing) and a particular focus on increasing black representation in the executive and employee ranks (live entertainment).”
The report also calls for greater transparency in recording and broadcast contracts and highlights the need for greater diversity in radio. On the other hand, BMAC praised organizations like “Diversify the Stage and Roadies of Color United” for making up for the lack of Black professionals on live tours.
For more information and to view the report card, see Here.