President Biden, at a press conference on Thursday, hosted Live Nation and ticket master its subsidiary, along with other ticketing companies, has committed to giving US consumers the ability to see the full price of tickets up front. last minute service fee application and other additional costs abruptly added to ticket prices late in the online purchase process.
It is important to note that the fees themselves are not necessarily eliminated, but rather the practice of not disclosing them until the final steps of the purchase.
In this afternoon’s announcement, President Biden will be joined by representatives from Live Nation, SeatGeek, xBk, Airbnb, Pablo Center at the Confluence, TickPick, DICE and the Newport Festivals Foundation, all of which currently provide all-inclusive pricing. or announcing a new commitment to do so in the coming months.
The announcement follows months of public and government pressure on the ticketing industry, which was bravely relieved by the controversy over Taylor Swift and Bruce Springsteen tickets going on sale last year – but this announcement only refers to “hidden” fees. By venue rather than by the organizer or artist that contributes to the astronomical price of US concert tickets. Live Nation and its division of Ticketmaster, the world’s largest ticket company, have often been chosen by the public and members of Congress, but the problem is industry-wide.
“President Biden is working to cut costs for hardworking families by driving down inflation, limiting insulin prices for the elderly, and eliminating hidden unnecessary fees,” said Lael Brainard, Director of the National Economic Council. “More companies are heeding the President’s call to let Americans know ahead of time what they’re paying for and save money as a result.”
Other interested parties were quick to comment on the move. Stephen Parker, National Independent Venues Assn. (of which Live Nation is not a member), said: “Advance pricing should be the beginning of comprehensive ticketing reform that protects consumers from exorbitant pricing and the deceptive practices of predatory sellers. Other needed reforms, such as the banning of speculative tickets and deceptive websites, will push consumers more in the ticketing market. We applaud the President for today’s meeting and look forward to working with his Administration and Congress to make comprehensive, bipartisan ticketing reform a reality.”
Tom See, President of Venue Nation, said: “Live Nation is proud to offer fans a better ticketing experience. We have thousands of teams working behind the scenes every day to help artists share their music live with their fans and advocate for the innovations and reforms that maintain this great connection. we will continue.”
Others were less convinced. “Today’s announcement by Live Nation-Ticketmaster is a half-hearted attempt to thwart a looming investigation by the DOJ to address the real issue – its monopoly power over live events,” the Break Up Ticketmaster Coalition said in a statement. the Senate committee investigating apps alleged anticompetitive by Live NationAnnounced by Senators Amy Klobuchar and Mike Lee in February, 2019 continues.
Earlier this year, the president proposed legislation targeting four types of excessive fees — the Junk Fees Protection Act — excessive online concert, sporting event, and entertainment ticket fees; airline fees for families wishing to sit together on flights; early termination fees for TV, telephone and internet services; and “hidden” resort and holiday fees.
The White House announcement, in part, states: “Today, Live Nation is committed to providing an all-inclusive pricing experience that shows only one clear, total price for the more than 30 million fans who attended more than 200 shows in September.” Live Nation venues and festivals across the country. Ticketmaster will also add a feature that gives consumers the option to buy everything in advance for all other tickets sold on the platform.”
According to a White House statement, additional commitments include:
• SeatGeek, a ticketing platform serving both the primary and secondary market, will roll out product features throughout the summer to make it easier for millions of customers to shop on an all-inclusive price basis.
• xBk, a Des Moines, Iowa-based venue and board member of the National Independent Venue Association, will promote all-inclusive pricing for over 15,000 tickets sold to over 100 events hosted at the venue. These actions follow those taken by other companies since the President’s first call for crackdown on hidden fees in September:
• Last December, Airbnb launched a new total price display tool that lets US consumers see all fares before tax. Since then, more than 8 million visitors have taken advantage of the tool to view price-inclusive pricing.
• Pablo Center in Confluence, Eau Claire, Wisconsin, will discuss all-inclusive pricing this April for the 90,000 tickets it sells each year at its venue. By reporting a 15% increase in ticket sales since implementing this policy, Pablo Center demonstrates how venues can provide consumers with a transparent purchasing experience without hurting their business. The President will also be attended by representatives of companies that have long promoted all-inclusive pricing as part of their business model: • TickPick, a ticketing platform, has been showing all-inclusive pricing upfront since its inception in 2011. for over 17 million users and 10 million tickets it sells per year.
• DICE, a global independent music ticket company, has pre-screened all-encompassing prices for more than 34 million fans who attend more than 40,000 events each year since its founding in 2014. • Home to the long-running Newport Folk Festival and Newport Jazz Festival, the Newport Festivals Foundation has been showcasing all-encompassing pricing for all 65,000 fans who attend its events each year since 2017.